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Author Topic: Dolby or THX Trailer Placement. Bernie Anderson Jr Master Film Handler Posts: 435 From: Woodbridge, New Jersey Registered: Apr 2000 posted 01-12-2003 09:33 PM                        I'm just wondering, for those that do film build ups, where in your preshow do you place your Dolby Digital or THX snipe? Right before the feature after the Feature Presentaion snipe? or somewhere before?  |  IP: Logged Ken Lackner Phenomenal Film Handler Posts: 1907 From: Atlanta, GA, USA Registered: Sep 2001 posted 01-12-2003 11:06 PM                     The policy at a company I used to work for was digital trailer (if applicable), THX trailer (if applicable), feature pres. snipe. My personal preference is for the digital trailer to go after the feature pres.  |  IP: Logged Bobby Henderson "Ask me about Trajan." Posts: 10973 From: Lawton, OK, USA Registered: Apr 2001 posted 01-12-2003 11:46 PM                     Here's what I prefer to see: Feature presentation snipe, THX trailer, digital sound format trailer, begin movie. That's usually the way I would see things done in a lot of real high end movie theaters. Unfortunately, the trailers just plain get omitted in many places. Very often, I'll see the THX and digital sound trailers get placed before the attached trailers on a film print. Some theaters will even play the THX and digital sound before the rest of the trailers.  |  IP: Logged Daryl C. W. O'Shea Film God Posts: 3977 From: Midland Ontario Canada (where Panavision & IMAX lenses come from) Registered: Jun 2002 posted 01-13-2003 03:09 AM                        I use the order Bobby listed.  |  IP: Logged Jason Whyte Expert Film Handler Posts: 132 From: Victoria, BC, Canada Registered: Sep 2002 posted 01-13-2003 03:38 AM                        I've seen some theater chains that prefer to put the THX and digital trailers before their feature presentation logo. Yet at most of the theaters that do this, their trailers are VERY dirty or it keeps dropping out to analog. I also prefer Bobby's method. Nicer way of getting you into a presentation of a movie than seeing a company trailer. Jason  |  IP: Logged Darren Briggs Master Film Handler Posts: 371 From: York, UK Registered: Dec 2001 posted 01-13-2003 01:49 PM                        Im sure youll find in the THX license agreement the THX trl has to go directly before the Feature Cert. Ill check when i go to work again, but thats what I recall reading. So i'd say Digital logo, then THX and then the Feature. Darren  |  IP: Logged Mark Lensenmayer Phenomenal Film Handler Posts: 1605 From: Upper Arlington, OH Registered: Sep 1999 posted 01-13-2003 02:00 PM                     Local All-THX/Dolby Digital theatre plays Dolby trailer first, then coming attractions trailers, then THX before the picture starts.  |  IP: Logged Stephen Furley Film God Posts: 3059 From: Coulsdon, Croydon, England Registered: May 2002 posted 01-13-2003 02:04 PM                     Darren, that's the order they are in on the Laserdiscs and DVDs I have seen which have them. I very seldom see a film at the cinema which has a digital track, so I can't remember what order they put them. How are the 70mm shows at York going?  |  IP: Logged William Leland III Master Film Handler Posts: 336 From: Charleston, SC, Registered: Aug 2002 posted 01-13-2003 03:22 PM                        I agree with Bobby's way, but I was trained that no trailers, snipes or digital sound trailers should go after the policy. To be honest I hated to put on digital sound trailers. I hated pulling them off after we moved prints into a smaller house. On a thursday night we averaged 10 moves . I worked in a 16 plex. Worked as in past tense.  |  IP: Logged Mike Olpin Chop Chop! Posts: 1852 From: Dallas, TX Registered: Jan 2002 posted 01-13-2003 07:05 PM                     Allthough they are supposed to go between the trailers and the feature, this setup is very difficult to maintain in a complex where more than one sound system is used. Many projectionists omit the trailers all together for this reason. In this case, I prefer that the sound system snipes are placed before the rolling stock and trailers, so that they can be switched out easily. I would rather see them in that possition than not at all.  |  IP: Logged Daryl C. W. O'Shea Film God Posts: 3977 From: Midland Ontario Canada (where Panavision & IMAX lenses come from) Registered: Jun 2002 posted 01-13-2003 08:41 PM                        It might take an extra minute to put them anywhere in the pre-show program. Split rings, sponges, and/or trailer cores, make this extremely fast and easy. Having to swap sound demos, etc. when moving prints shouldn't be an issue. Just like changing trailers isn't.  |  IP: Logged Scott Norwood Film God Posts: 8146 From: Boston, MA. USA (1774.21 miles northeast of Dallas) Registered: Jun 99 posted 01-14-2003 07:26 AM                        I like using the sound format tags, but almost never do it in practice, since prints get moved often, digital tracks (or readers) become flaky and shows need to run in analog, and digital readers or cards get moved among houses for various reasons. It also doesn't really work in venues which don't have full-time projectionists for most of the week (where, even if the managers knew how to change out sound format trailers, they wouldn't bother doing it). Add to this the fact that audiences (mostly) don't care and that Dolby/DTS/Sony/THX might get upset if the wrong logo played in the wrong format, and it just ends up being more trouble than it is usually worth in a typical multiplex environment. I do use the sound format tags for "special" shows, screenings, etc., although I really wish that Dolby would come up with a better SR logo than "Temple," which isn't very impressive. I'd also like a tag which says "presented in glorious monophonic sound." When I do use the tags, they go immediately before the feature (usually with THX before the sound format).  |  IP: Logged Darren Briggs Master Film Handler Posts: 371 From: York, UK Registered: Dec 2001 posted 01-14-2003 07:42 AM                        Hi Stephen, The 70mm shows are doing well, both Lawrence of arabia shows sold out and spatacus did well too. I've got The RIght Stuff on 26th Janary which is a nice 35mm blow-up. Sound is fantastic on it. The DVD's etc will have the THX logo before the feature as thats the licence agreement i would think. Going to check the THX paperwork when i remember at work next. But im surrprised at all the sites that seem to play them where ever they fancy. Makes sence to play the logo before the feature in my opinion. Darren  |  IP: Logged Brad Miller Administrator Posts: 17775 From: Plano, TX (36.2 miles NW of Rockwall) Registered: May 99 posted 01-14-2003 02:14 PM                     I agree with the general theories here that in a multiplex without full time operators and multiple digital formats, it just isn't practical to use digital snipes. Also, any booth that has limited projectionist hours and multiple formats generally doesn't have the time to mess with it either. This is why I am in favor of ONE digital format used throughout a complex. There can be other formats "double stacked" if desired, but the theater should maintain one constant format on all screens. I do believe Darren is correct that the THX license agreement states the THX logo must be the last thing presented before the feature begins. I have always followed this pattern: Coke commercial Shampoo commercial Designer clothes commercial What's coming to television this month commercial New on DVD commercial Car commercial Army commercial Another coming to television this month commercial Another car commercial Electronics commercial Jeans commercial Retail store commercial Another car commercial Nascar commercial Teenage television show commercial Video game commercial Ridiculous "be nice to others" PSA Moviephone Policy THX or sound logo Feature Note that I generally do not run both a THX and a sound logo, but in the rare instances when I have, I always run the THX last, per the contract. If the theater does not have THX, I only run a logo if the theater has SRD, as the dts logos are waaaaaaaaaaaaaaaaaaaay too overplayed and outdated, and Sony will not send out free copies (of which no theater is willing to pay for).  |  IP: Logged Aldo Baez Master Film Handler Posts: 266 From: USA Registered: Mar 2001 posted 01-14-2003 04:21 PM                    LOL brad. I usually only use the digital trailers for bigger movies where I know that the print will stay in the theatre for 2 or more weeks like Lord of the Rings Harry Potter Spiderman etc.  |  IP: Logged

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