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This topic comprises 2 pages: 1 2
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Topic: WB "pre-show" black band... why?
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Jack Ondracek
Film God
Posts: 2348
From: Port Orchard, WA, USA
Registered: Oct 2002
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posted 01-26-2003 04:54 PM
quote: ...I can see where theaters that cut off green bands would find it excessive, where for the first 10 minutes or so it's all slam, slam, slam, right in your face like tv...then this sudden 8 seconds of nothing. That would definitely be odd. (Jack, do you by any chance cut off the green bands?)
I have covered our process in that thread, Brad and yes, we do cut them back , but not off. I leave about 2 seconds of the bands on.
By your description, I guess I may be a "slam, slam, slam" guy, though by leaving part of the bands in it really isn't that bad (certainly not as tight as tv)... and I think the compromise sets up a reasonable pace. I do think that cutting off the bands altogether can occasionally confuse a viewer as to whether a trailer has actually ended or "blended" into another element of the same ad. The green bands make good separators, if nothing else.
Oh... the WB black strip is more than 8 seconds... check it out sometime... and as for the time used for lowering lights, etc., that kind of detail is cool, but seems to me an individualistic form of artistic license that probably doesn't necessarily make one presentation better than another.
I can understand the thoughts of people like Manny, who think giving the audience time to absorb (and comment on) what they've seen is a positive element of their shows. The beautiful music FM stations of the '70s & '80s rarely ever overlapped their selections (or ads) so as to maintain a relaxed pace. To me though, trailers are produced at a pace that I find easier to maintain through a short period (rarely more than 10 minutes) by keeping things moving. Added to a policy strip that also is fast and to-the-point, and I think a level of "pre-show" excitement can be maintained up to the feature, rather than the roller coaster of "fast trailer", "fade to black until you hit the tail markings, then 10 seconds of "dead green band" before you kick them in the teeth again with a hard-hitting ad that stuffs a whole feature's worth of content into 2 or 3 minutes... which many of them do nowadays.
Just different ways of looking at things, I guess
My curiosity about what WB's doing comes more from the fact that none of the other studios are doing it, and WB's reasoning is unclear to me (not to mention what the cost of all that extra footage over an entire print run must be!).
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Jack Ondracek
Film God
Posts: 2348
From: Port Orchard, WA, USA
Registered: Oct 2002
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posted 01-26-2003 10:11 PM
quote: ...from Tim: Jack, lighten up. You asked a question and someone took the time to answer it for you.
Oh, come on, Tim. Get a grip, will you? You jumped on this like I was slamming Daryl, which I was not. I was merely responding to what seems obvious, even to me in my ever-advancing years... that the silence is for some effect, duh!
My curiosity, and therefore my request, was for some form of intelligent speculation, or informed reasoning as to why Warner Bros (and nobody else) would put such a huge break in the flow that you almost wonder if everything is alright.
You really shouldn't be so sensitive, nor should you be so quick to jump to conclusions as to my intent. Nothing was intended to insult Daryl, I hope he didn't take it that way, and in any case... he's certainly capable of speaking for himself.
Incidentally, Thanks, Steve, for the above post. It does make sense from that perspective. My problem with it is that we, like so many others, separate our trailers from the feature with some form of policy strip. It's like saying, "OK... now here's our show.", and getting the big delay.
[edit... I just read your post again. You pretty much said the same thing... sorry!]...
It may be nothing but personal observation, but I've never cared much for it.
Brad, you're right about them doing it for a long time... I remember it as long as they've been running their current shot of their soundstages with the "as time goes by" theme... I don't recall if they did it before, though.
Green bands are great for dirt... but it doesn't apply here as we are religious converts to the Film-Guard system.
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