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Author
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Topic: This fake movie name crap has got to stop!
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John Pytlak
Film God
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Posts: 9987
From: Rochester, NY 14650-1922
Registered: Jan 2000
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posted 11-04-2004 04:08 PM
Mr. Valenti has retired:
http://www.mpaa.org/about/dan/index.htm
quote: Dan Glickman became President and CEO of the Motion Picture Association of America, Inc. (MPAA) on September 1, 2004. The MPAA serves as the voice and advocate of the American motion picture, home video and television industries.
http://www.mpaa.org/MPAAPress/index.htm
quote: For Immediate Release July 1, 2004 JACK VALENTI ANNOUNCES RESIGNATION AFTER 38 YEARS AS HEAD OF MPAA/MPA Washington, D.C. - Jack Valenti today announced he will step down as President and Chief Executive Officer of the Motion Picture Association of America, Inc. (MPAA) and the Motion Picture Association (MPA).
I don't think that MPAA makes the decision to use fake title labeling, but this seems to be an example of where it backfired and was counter-productive. As has often been said here, a someone who is really determined to steal a print or trailer will know the fake name anyway, if the real title isn't already somewhere else on the paperwork or shipping label. And it can cause confusion for the projectionist if the "secret" word is not passed along to them.
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