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Topic: Disney
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Dan Harris
Film Handler
Posts: 86
From: Bristol, UK
Registered: Jun 2003
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posted 05-28-2007 05:30 AM
Also, it's only hardlocked on Digital 'prints'. All the 35mm prints have a widescreen Ratatouille trailer loose in the can.
quote: Caleb Johnstone-Cowan However I wouldn't worry, saw a film at Odeon tonight where their own ad (for special showings) was after the Orange one which is presumably breach of contract.
Orange and Odeon have agreed that a 30-second Odeon ident can be played after the Gold Spot, however it should NOT be the Sub-Brands (special shows) one - too long - and nothing else should be after it.
quote: Anslem Rayburn Is it different in the UK, as we received notice that there are to be no ads played before Pirates. I thought that was part of the agreement with Disney for all of their pictures.
It's different over here, we play 20-30 minutes of rolling stock adverts and trailers before features. Distributors are fully aware of this, and sometimes even capitalise by having specific adverts, something to do with the film (toys, videogames etc) in the pre-show reel. And they obviously make sure their own forthcoming films are in the trailers where possible.
Incidentally, our two test site 'Digiplexes' are getting Carlton adverts and trailer stock digitally now, so depending on how it goes, it could go wide soon.
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