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Author
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Topic: SAMSARA Coming December 26th on Blu Ray
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Leo Enticknap
Film God
Posts: 7474
From: Loma Linda, CA
Registered: Jul 2000
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posted 09-16-2012 03:10 PM
I've bought a couple of these bundles (DVD plus BD in the same package) in the last year or two, and in one case (The Conspirator), one in which the DVD and BD were on opposite sides of the same physical disc. My guess is that the publisher is just trying to save distribution costs. Given that for a mainstream release that's going to sell at least several thousand unit, the cost of pressing the actual disc is bugger all as a proportion of the total spend, why go to the expense of creating and shipping two separate inventories when, as long as you don't charge much more for the bundle than you would have done for the two separately, DVD users have the attraction of knowing that they'll be able to watch the same title on BD at no extra cost if they ever buy a player, and BD owners will be able to lend the title to friends or relatives who are still on DVD? As I say, as long as you don't push the retail price too far, you've got a far more attractive product for the end user and cost savings in production and distribution.
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