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Author
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Topic: DCP-trailers showing off digital sound systems
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Bobby Henderson
"Ask me about Trajan."
Posts: 10973
From: Lawton, OK, USA
Registered: Apr 2001
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posted 11-15-2011 12:43 PM
THX needs to re-create the Cimarron and Grand trailers in DCP format.
As far as sound systems go in d-cinema theaters, THX is the only one that has any sort of legitimate branding.
D-cinema audio is "generic" uncompressed linear PCM. It's better than the lossy compressed Dolby Digital, DTS and SDDS formats, but doesn't have a nifty brand attached to it. Dolby is trying to brand Dolby Surround 7.1 in theaters, but the audio isn't encoded in a Dolby-owned process. It's still LPCM. All Dolby can really do is publicize its booth hardware. I suppose if you have a Dolby Digital Cinema system and a Dolby Cinema Processor then the Dolby 7.1 thing might make at least a tiny bit of sense. Commercial movie theaters use a wide variety of cinema processors, cross overs, amplifiers, speakers, etc. That makes it tough to stick any sort of brand on the audio process. At least with THX there's an overall system or concept that is being achieved (or at least trying to be).
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