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Author
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Topic: Film codes
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Manny Knowles
"What are these things and WHY are they BLUE???"
Posts: 4247
From: Bloomington, IN, USA
Registered: Feb 2002
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posted 01-29-2013 10:42 PM
Regal, AMC, IMAX locations (etc) should just get their own trailer drives. I mean, if they're THAT special to warrant unique versions of trailers, they ought to get special drives, too. This alone would weed out a lot of content.
Or, maybe the other way around, there should just be a "Basic" trailer drive -- We'll call it GORP since it's not a full-blown "Trail Mix" -- this would include only the most current generic trailer version of upcoming releases -- no "branded" stuff (including IMAX).
For non-preview trailers, they should be using the other tags:
policy psa short
Basically, if it's not an actual movie preview, it shouldn't be tagged as a "trailer."
Trailers that are tagged with a theatre brand (including IMAX) should perhaps get their own tag:
amc regal imax
and so on. Yes, I realize this is not DCI standard (presently) but the standard is young and evolving. It's possible.
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