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Topic: Classic Tags
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Thomas Pitt
Master Film Handler
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Posts: 266
From: Leeds, West Yorkshire, UK
Registered: May 2007
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posted 10-12-2008 01:48 AM
I visited the Cubby Broccoli cinema in Bradford once, and they had a nice old-style 'slide' that said "COMING SOON" with changing color rectangles all around it, just before the trailers.
VUE and Cineworld don't use the old-style preview snipes, but there is still something there. VUE usually puts a static slide after the commercials that says "The following trailers are appropriate to the feature certificate". Cineworld has a short 'policy' snipe with music before the trailers. "It's almost time for the film... but you can still grab a Coke or some popcorn... Please don't add your own sound effects... And remember, absolutely no smoking. So sit back, relax, and enjoy the film".
Slightly off-topic here (since it's not 'classic'), but whatever happened to the old-style Orange Gold Spot tags? I remember several where it appeared to be part of a movie, and a character's cell phone rang ruining the setting. These days it's just the Orange executives changing the film's plot and setting to ruin it.
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Alex Rolfe
Film Handler
Posts: 37
From: Cambridge, MA, USA
Registered: Mar 2003
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posted 10-12-2008 12:36 PM
We still use them at our on-campus theater. We have "Previews of Coming Attractions" and "Our Feature Presentation" (with fanfare) and silent datestrips for "Friday and Saturday", "Next Saturday and Sunday", "Wednesday", "Coming Soon", etc. If you're in a position to know what you're playing when, they're definitely useful. We get them from Filmack, which was mentioned earlier.
The audience definitely pays attention to them, too. At one point we had two sets: the plain "Friday and Saturday" style and ones that said, eg, "Friday and Saturday In Stereo" (back when stereo sound was a big deal). To this day, when the datestrip is up, everyone yells "Friday and Saturday In Stereo" even though we only use the plain versions now. This is how you can tell who's been to our shows before. And then there are the smartasses among us who yell "In Mono" before the appropriate trailers...
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