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Topic: Ever try to predict your own grosses?
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Barry Floyd
Phenomenal Film Handler
Posts: 1079
From: Lebanon, Tennessee, USA
Registered: Mar 2000
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posted 12-18-2008 10:08 AM
Being a drive-in, we tend to average the same number of "patrons per vehicle" on a nightly basis. I can look at the field, count the cars, and usually get to within $15-$20 of what the actual gross is. This past year with gas prices as high as they were, we saw alot more people in each car as opposed to years past. We don't do carload pricing, we just saw more people crammed into the cars.
My boxoffice and concessions usually run dollar for dollar, so by counting cars on the field, I can usually predict the total nights gross fairly well. My wife keeps up with the year to year trends, and tries to predict the following weeks attendance in order to plan for staffing. She can look back at attendance records for 2 years, add "x" percent to last years attendance numbers to come up with her totals. Most of the time she nails it.
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