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This topic comprises 2 pages: 1 2
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Author
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Topic: Coffee in Concessions
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Aaron Garman
Phenomenal Film Handler
Posts: 1470
From: Toledo, OH USA
Registered: Mar 2003
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posted 10-02-2012 04:47 PM
So we're looking at options for coffee for the concession stand. In the past, we had a very simple hot beverage machine with 3 options for cocoa, cappuccino, and coffee. The mix was in a bag, and then added to water inside the machine to make the drink. It was decent, fast, easy to clean but it has since broken down.
We're considering possibly going to fresh brewed coffee (with a bun machine) and then filling self serve dispensers for coffee. Obviously the coffee would be much better here, but prep time and cleanup would I feel take significantly longer.
Note: the stand is for a single 200 screen cinema, so while not a bustling multiplex, we do a good amount of business.
What sort of ways are any of you doing coffee? Any suggestions welcome!
AJG
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Randy Stankey
Film God
Posts: 6539
From: Erie, Pennsylvania
Registered: Jun 99
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posted 10-03-2012 02:31 PM
You can't swing a dead cat without hitting a coffee joint, these days.
If you're going to sell coffee, especially at theater prices, you're going to need to do something that stands out or, at least, doesn't seem like the run-of-the-mill stuff people can get anywhere else.
With the Keurig, I think there are two problems.
1) People don't trust it or don't get it. How many instant coffee machines have been on and off the market over the years?
2) People who do know what it is probably think they can get the same thing at home and pay less for it.
I know there is more cleaning, maintenance and general overhead but I think an airpot system is the thing. That way you can, at least, keep up with the Joneses. When people think about buying coffee at a coffee shop or a coffee counter, they think of airpots and "House Blend," "Decaf," "Coffee of the Day" and all that bullshit. (Which it mainly is bullshit.)
You don't need to go through all those silly options. Dammitt, Jim! I'm not a Starbuck's, I'm a movie theater!
A regular and a decaf option should do fine for small places.
That's just what I think...
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Bruce McGee
Phenomenal Film Handler
Posts: 1776
From: Asheville, NC USA... Nowhere in Particular.
Registered: Aug 1999
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posted 10-13-2012 08:29 AM
Our machine uses the little cartridges of concentrated coffee and powdered milk, powdered hot chocolate, and chai tea.
It had some issues at first, but after a couple of visits from their tech, and a re-vamp of the operating system hardware, it's running good.
Now if I could get the staff to actually clean the powder mixer weekly, as they are supposed to... Seems that it always plugs up when I'm on duty. "Hey, Bruce, the coffee machine runs, but nothing is coming out... any idea whats wrong?" Nasty cleaning, and the chai tea smell stays with me all day.
The hot chocolate is my favorite. I'll drink it on cold days later this fall.
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Jack Ondracek
Film God
Posts: 2348
From: Port Orchard, WA, USA
Registered: Oct 2002
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posted 10-21-2012 09:26 AM
We sell a fair amount of coffee here.
At one time, waste and quality were problems. Sales are not consistent, making it difficult to know how much to make. We would either run out, with 5 people waiting for the brewer to finish, or have a couple of those (breakable) glass decanters, sitting on the burner... "maturing".
We fixed most of our problems by going to the airpot system. Quality holds much longer than a decanter and it's not "instant", which is a perception issue here.
We seem to be able to lower waste only so much, without risking not having coffee when someone wants it, but the packets aren't that much & we drink a lot of it ourselves here.
Our coffee brewer (plumbed in), airpots and cappuchino machine are provided and serviced by the coffee company. I suppose that raises the product cost a bit, but the machines look good, work well and stay off of my worry list.
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