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Topic: Cobb Theaters accidentally advertises Marcus Ultrascreen
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Connor Wilson
Expert Film Handler
![](/ubbmembers/6088a.jpg)
Posts: 190
From: Sterling, VA, USA
Registered: Jan 2011
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posted 06-16-2014 04:46 PM
Yesterday afternoon, I checked out Godzilla (2014) at Cobb Village 12 in Leesburg, VA. There was a trailer for Dawn of the Planet of the Apes before the film, and it ended with a card reading "Coming Soon in UltraScreen." That has to be the strangest thing I ever saw in that theater. A more corporate equivalent would be an AMC running a trailer that advertises the movie in RPX. It's odd because there isn't a Marcus theater around the area, and there are no Cobb screens dubbed as "the Ultrascreen." Cobb is sort of a premium experience chain as they serve alcohol, have deals with Barco, D-box and IMAX, and they have always been a tad more expensive than the rest.
I then checked Deluxe's Digital Cinema Portal, and there were regular trailers for 'Dawn...' as well as special Cinemark, Marcus, Regal, and etc. variations of the trailer. Perhaps the projectionist accidentally placed a Marcus 'Apes' trailer in the show list.
Is Cobb a subsidiary of Marcus, or vice versa? I figure they are both independent chains of each other.
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