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Topic: UA Theaters Trailer
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Brad Miller
Administrator
![](http://www.film-tech.com/ubbmembers/02a.jpg)
Posts: 17775
From: Plano, TX (36.2 miles NW of Rockwall)
Registered: May 99
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posted 03-02-2001 11:44 AM
It is officially called the "UA Magician" (but many refer to it as "Magic Hat" and "Lips") and it dates back to when Hoffa debuted. There have been close to a dozen policy trailers that UA has produced since, but most were just horrible. Anyone remember the "Dino" trailer with the happy dinosaur that eats a customer? Chevy Chase did one for them to promote his new show on the Fox network. For that matter, so did a couple of other of comedians for other new Fox shows. The funny part about those was that it seemed if UA hosted a policy trailer to advertise the show that the show would fail almost immediately. Since the Magician there have only been two others that UA runs regularly. The "Bladerunner" and the "Odyssey". Here is a shot from Bladerunner... The Odyssey is the only UA trailer to date that has SRD and SDDS tracks on them (but the SR track's audio starts way into the countdown leader ). Both feature computer animation with the lady who stands in a tank top and says "welcome" and the black guy who lives in the popcorn bin. (Anyone else ever wonder just exactly what he is doing in there? That smirk of his seems to tell that he is up to no good in regards to the "golden flavored topping".) I prefer the Magician out of everything UA has ever produced. It is short, simple and doesn't try to be overly impressive. I don't know of anyone who doesn't like it. ![](http://www.film-tech.com/ubb/smile.gif)
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