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Author
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Topic: Imax to make TV channel and TV cameras?
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Julio Roberto
Jedi Master Film Handler
Posts: 938
From: Madrid, Madrid, Spain
Registered: Oct 2008
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posted 01-07-2010 08:34 PM
Oh well.
Wasn't sure what section to put this in. Anyway, Imax's gone crazy again.
http://money.cnn.com/news/newsfeeds/articles/globenewswire/181400.htm
quote: January 07, 2010: 12:52 PM ET LAS VEGAS, Jan. 7, 2010 (GLOBE NEWSWIRE) -- On the heels of this week's announcement between IMAX Corporation (Nasdaq:IMAX) (TSX:IMX), Discovery Communications and Sony Corporation to create a cable television network devoted entirely to 3D content, IMAX today announced that it is developing its first IMAX(R) 3D digital camera. The initiative marks the Company's continued move to explore new growth opportunities that capitalize on its leadership in 3D entertainment technology. IMAX expects its first prototype to be ready by early 2010, with the goal of an official launch in 2011. The new IMAX 3D camera is planned to be a component of a suite of IMAX-branded products and services available to studios, partners and filmmakers for use in production of premium 3D content.
The benefits of the IMAX 3D camera are expected to include:
Proprietary, differentiated content for the IMAX(R) theatre network. Increased content for the Company's planned joint venture 3D TV Network. Lower production costs, due to the elimination of expensive film stock.
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