Yeah, Montana has actively been trying to attract more productions, too.
I think it's happening with the superhero genre right now. The last blockbuster superhero movie was the Spiderman movie from late 2021 -- some of the others have been big hits, but I think that genre peaked with Avengers Endgame. Even "The Flash," which everyone I talked to at CinemaCon loved, fell short. (Of course, when your benchmark is a billion dollar gross, it's harder to hit.)
Disney being in a cinema tailspin right now is not helping matters either. It's kind of humorous to me that other studios are continually stomping Disney at their own game. Never count the mouse out, of course, but boy do they ever need a re-set.
The global cinema industry would need to go through a serious down-turn to get Hollywood to change its current "strategy" for theatrical projects.
Disney being in a cinema tailspin right now is not helping matters either. It's kind of humorous to me that other studios are continually stomping Disney at their own game. Never count the mouse out, of course, but boy do they ever need a re-set.
Comment