Well this is probably more of a rant than anything, but my phone just told me that "Barbie" is coming to home video on September 5. 7 weeks since it hit theaters.
Hey look, it's making a lot of money in theaters, LET'S CUT OFF ITS LEGS!
The day must be coming when any theater will be able to book a movie on the break for one week and be done with it. Otherwise what's the point, given the way the studios love to devalue their content? We're going into week 2 of this movie, and I'm sure the crowd will drop off a cliff this week with this "news" hitting the airwaves. If I'd known about it 2 days ago I never would have agreed to week 2.
It's been obvious for a long time but this kind of thing just underscores the fact that as much as the studios like to kiss our ass and reassure us that "theatrical is important," the only REAL reason we're here is to promote the movies for the home-video market. I just wish somebody would call them on it.
Hey look, it's making a lot of money in theaters, LET'S CUT OFF ITS LEGS!
The day must be coming when any theater will be able to book a movie on the break for one week and be done with it. Otherwise what's the point, given the way the studios love to devalue their content? We're going into week 2 of this movie, and I'm sure the crowd will drop off a cliff this week with this "news" hitting the airwaves. If I'd known about it 2 days ago I never would have agreed to week 2.
It's been obvious for a long time but this kind of thing just underscores the fact that as much as the studios like to kiss our ass and reassure us that "theatrical is important," the only REAL reason we're here is to promote the movies for the home-video market. I just wish somebody would call them on it.
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